
Meet
AKA Ed from New York AKA Edward Friedman
A 25-year-old, multi-talented musician born, raised, and based in NYC.
Ed is an artist, producer, songwriter, mixing and mastering engineer, DJ, keyboardist, A&R, video editor, graphic designer — and sometimes a cajón player (if you ask really nicely).
A graduate of NYU's Clive Davis Institute of Recorded Music at the Tisch School of the Arts, Ed brings both technical precision and creative instinct to every project he touches. EFNY is the amalgamation of all things Ed from New York: new music, artistic collaborations, and a rising radio show. With a deep passion for helping artists actualize their visions beyond their own expectations, Ed aspires to continue building spaces where creativity thrives and ideas reach their full potential.
Producer/Engineer
As a Producer and Mixing + Mastering Engineer, EFNY has worked with artists of all development stages across a wide variety of genres — pop, dance, hip-hop/rap, R&B, latin urban, electronic, singer/songwriter, and folk.
Fluent in all major DAWs (Ableton Live, Logic Pro, FL Studio, Pro Tools) and at home in any studio environment. Collaborators include Lil Tjay, CamilosGarden, Sloane Simon, and Reggi Condos.


DJ
An open-format DJ specializing in dance-floor-driven sets rooted in pop, house, disco, and global sounds — sharp room-reading and original remixes.
EFNY has performed at:
- Club Room at the Soho Grand Hotel, NYC
- 1 Hotel Brooklyn Bridge Rooftop, NYC
- Two-Fifteen at the PUBLIC Hotel, NYC
- Nublu, NYC
- The Highlight Room, NYC
- Bowery Electric, NYC
- Mr. Purple, NYC
- Club Bohemia, NYC
- Terminal 5, NYC
- Bowery Ballroom, NYC
- Ludlow House, NYC
- Baby's All Right, NYC
- Mercury Lounge, NYC
- Bar 13, NYC
- The Coca-Cola Coliseum, TOR
- The Complex, SLC
- Miami Beach, MIA
And a variety of private and corporate events.